CBR and the technical university of Delft

MEANINGFUL HUMAN CONTROL

Sometimes we need to bring a story somewhat lighthearted. Self-driving cars are the future, though introducing them on our roads may not be as straightforward as you might think. Who is responsible when a self-driving car makes a mistake. Regulators need to make sure everyone takes their responsibility seriously. CBR and TU Delft and NWO asked us to create a lighthearted film about these talking points. We helped them visualize their story.
We created a light-hearted animation about the key factors of autonomous design. “Meaningful Human Control” is the key factor in this. A 3d design with gender-neutral characters makes it easy to read and reduces potential noise in the message.
We were a bit inspired by old-fashioned cartoons. The jazzy music helps give it a classic “Pink Panther” feel too. Lots of sound effects were used to give it all a lively feeling.
DESIGN | STORY DEVELOPMENT | CINEMATOGRAPHY | ANIMATION | LIGHTING | SOUND DESIGN
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